// Case Study

SOURems
Event Management, Reimagined.

SOURems is an all-in-one, AI-powered event management platform designed, built, and operated by FOT Labs — covering registration, ticketing, check-in, and real-time analytics for events across Malaysia and beyond.

SOURems — AI-powered event management platform dashboard

Project Type

SaaS Platform + iOS App

Industry

Events & MICE

Our Role

Product Design, Development & Branding

Status

Live — sourems.com

// 01

The Challenge

Event organizers typically juggle a patchwork of disconnected tools — one for registration, another for ticketing, a spreadsheet for check-in, and manual reporting after the event is over. Data gets fragmented, queues build up at the door, and organizers only learn what worked weeks after the event ends.

We set out to build a single platform that handles the entire event lifecycle — from the first registration to the post-event report — with insights delivered in real time, not in hindsight.

// 02

What We Built

An end-to-end event management system where every stage of an event — planning, registration, on-site operations, and reporting — lives in one place, powered by AI-driven analytics.

Smart Registration & Ticketing

Custom registration forms that take minutes to set up and under a minute for attendees to complete, with digital ticketing built in.

Lightning-Fast Check-In

QR-based check-in that keeps queues moving and feeds attendance data to organizers live, session by session.

Real-Time Monitoring

Live dashboards tracking check-in rates, session attendance, and attendee engagement as the event happens.

AI-Powered Analytics & Reports

AI-generated insights and recommendations — from optimizing session timing to comprehensive post-event reports.

Business Matching

Structured matching between hosted buyers and sellers, with organized interactions and tracking of meeting outcomes.

SOURapp Companion

A mobile-first iOS companion for attendees — digital tickets, seamless check-ins, and AI-powered business card scanning and exchange.

// 03

In The Field

SOURems powers real events for real organizations — from corporate conferences and cyber security summits like SECCON2 to business-matching programmes and private celebrations. It has been used by teams at SICC, Sunway SMP, CGD Group, Sabahnet, and PHG International.

"SOURems' ease of use, seamless ticketing, registration, etc. helped tremendously with the execution of our high-profiled event."

Marketing Manager — Sunway SMP

"The system is user-friendly and efficient for managing events. Navigation is smooth, registration forms are easy to set up, and participant registration is very quick, typically under a minute."

Client Engagement Manager — Sabahnet

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